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Adobe Experience Manager (AEM)

Adobe Experience Manager (AEM), is a comprehensive content management solution for building websites, mobile apps and forms. And it makes it easy for you to manage the content on your website.

The AEM itself is made up of five modules: Sites, Assets, Mobile, Forms, and Communities. Using all the modules will give you a comprehensive content management solution to make website, mobile apps, and forms easier to manage your content and marketing assets.

Experience Manager Site is a content management system in AEM that provides a place to create, manage, and deliver digital experiences on on-premises websites, mobile websites and screens (like what you have). found in retail stores or hotels). Websites offer you the ability to personalize your online experiences to make them more relevant and engaging.

AEM Sites offers you the ability to:

  • You can build and manage mobile websites and responsive design from a single platform.
  • Websites have tools to optimize your shopping cart, synchronize product information from other systems like your warehouse management system or ERP (PIM) or your e-commerce platform, and create pages from category data.
  • This is especially useful for organizations that need to manage multiple websites across multiple regions and languages. With the Website, all of them can be controlled from one centralized place.
  • Send unified digital experiences from different devices like desktop to tablet to smartphones and on-site displays.
  • Provides the ability to manage and launch marketing campaigns from one central location. Also organize and store your assets in the Website so that they can be easily accessed and used for all your campaigns.

AEM Assets offers you digital content management (DAM) solutions to help you create, manage, and distribute content, images and videos to any device or screen. It includes the ability to handle tasks and is a better way to store, organize, customize, and access information than on employee hard drives, for example.

  • Develop unlimited and custom variations of assets including format, size, color and zoom, by only working with one set of assets.
  • Assets are easily integrated with Creative Cloud so you can connect creative and marketing workflows. This helps you deliver consistent quality experiences.
  • Your Assets can be accessed and managed from the cloud (also available in Software as a Service or SaaS, deployment option).
  • Create, manage, analyze and serve interactive, responsive and optimized videos for all devices and screens.
  • With Adobe Assets, you can automatically assign metadata and tags to all your assets. Also create a self-updating and shareable collection of assets across your groups.
  • Provide personalized and targeted experience to increase engagement.
  • User can design workflow to plan, create, review, approve and manage asset production.

AEM Mobile - mobile application development and management platform in AEM that allows you to create and distribute mobile apps for all devices and integrate your application into your overall marketing strategy from one view.

  • Using a single code base, you can build mobile applications and distribute them to multiple platforms.
  • Unpublished applications can be reviewed in real time, speeding up the approval process.
  • You can update content, review metrics, and package updates for easy app store submission with a convenient dashboard.
  • Taking advantage of the integrated Adobe Mobile app analytics, you can instantly analyze the performance of your mobile applications.
  • Using the easy drag and drop interface users can update the app and also see the changes instantly without going to the app store.
  • Deliver consistent content to your customers by integrating your mobile app strategy with your experience management.
  • Attract users to return to your app by conveniently creating and sending push notifications.

Adobe Forms is a document management system in Experience Manager. It makes the process of creating and managing forms and documents paperless, efficient, and automated. Complex transactions are transformed into simple, digital experiences on any device.

  • Presenting best form experiences based on location, customer profiles, and device; Make the forms easier to find.
  • Create interactive, personalized commands that can be accessed anywhere, anytime.
  • User can complete forms using help text and video, feedback interface, digital sign and pre-filled fields.
  • Adobe Forms provides proactive security and tracking of sensitive documents.
  • Develop automated workflows and consolidate data and form documents with your existing systems.
  • Measure user experience and efficiency using insights from Adobe Analytics, Target, and Campaign.

AEM Communities helps you create online community experiences, including forums, user groups, learning forums, and other valuable social features for your brand, customers, and employees.

  • Through forums, ratings, blogs and more, you can encourage interaction with your customers and employees.
  • Use user-friendly interfaces and wizards, create and customize web communities to match your brand identity.
  • Educate and support your customers and employees in learning and sharing social knowledge.
  • Optimize engagement using community content analytics and recommendations.